Perfecting Your Target Market
All successful businesses have one marketing trait in common, they know how to target their market perfectly. They know how to reach them and they know how to please them. One of the first things I...
View ArticleWhen are you ready to start web marketing? When you can brief well.
Many companies see online marketing as something they simply switch on, just like their laptop. I regularly speak with business people who tell me that “online marketing didn’t work for them”, or “that...
View ArticleNew Views On Emotive SEO : Part 1 (On-Page)
I’m from the world of SEO. A web marketeer formed in the days when high organic rankings were the only thing that mattered in achieving online success. Back when meta keywords actually meant something,...
View ArticleCaptivating Your Audience With A Deeper Offer
This week I was listening to a discussion on the local Irish radio all about a man looking to find the right woman to settle down with. Unlike many such guys, he wasn’t simply posting an advert on an...
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